2011 NEVADA BROADCASTERS DAY
"The economic recovery of the state will determine the economic recovery of our stations."
THOM PORTERFIELD, NBA Chairman
In a battle for our survival, Nevada's television and radio stations must set a path for what we do best: communicate. One month from now, the NBA Board of Directors will meet in Washington, D.C. to lobby Harry Reid, John Ensign, Shelley Berkley, Dean Heller, Joe Heck and the FCC. Our challenge is to sell the value of who we are and what we do. We must paint an accurate picture of how "The Great Nevada Recession" has impacted every Nevada television and radio station. We must include facts and figures as we tell our story. And in the end, work to obtain the support of each member of our congressional delegation that a Performance Tax and a Spectrum Grab will be the first nail in the coffin of Nevada's broadcasters.
But before we meet in Washington, D.C., we seek the representation of each and every Nevada radio and television station to come to Carson City for what we do best: communicate. In our business, everything is local. Again, as we reach out to the Governor and Lieutenant Governor, our Constitutional Officers, the Nevada Legislature and the Nevada Supreme Court -- what we do in Carson City will not be any different than we do in Washington, D.C. We have a story to tell.
We appeal to each and every general manager to either send themselves, or to send a station representative to Carson City on February 10. As Bob Fisher wrote when our first Broadcasters Day was first held many years ago, "We are asking every station to join with us. We are asking managers to give us but one full day out of every 730 days."
BD 11 (Broadcasters Day 2011)
* Board members are invited to arrive the night before -- February 9, for a special evening at Duke's Steakhouse at Casino Fandango.
* BD 11 -- February 10, is open to all Nevada broadcasters, and will be a rare opportunity to visit on one day with the Governor and Lieutenant Governor, constitutional officers, legislative leaders, mayors, lobbyists, executive budget staff, and executive constitutional officer's staff.
* "Take a Legislator for Lunch"
* Reception at the Governor's Mansion.
* After Hours at Adele's
* Overnight at the Carson City Plaza Hotel
* The NBA is subsidizing both transportation and lodging for Broadcasters Day. For reservations and further information contact Adam Sandler.
The economic recovery of the state will determine the economic recovery of our stations. The state of jobs, a possible services tax, education, transportation and health & human services are but five examples of why Nevada's broadcasters need to gather in Carson City and speak with one voice for who we are and what we do. On February 10, every Nevada television and radio station should be represented.
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WE HONOR OUR OWN
Senate Minority Leader Mike McGinness will be honored for his service to the broadcast industry and for his years of service to the Nevada Legislature. It was Mike who first suggested the creation of a Nevada Broadcasters Day.
Mike, his wife Dee, members of the Pearce family, and their legacy rural radio station in Fallon, KVLV AM/FM have all been inducted into the Nevada Broadcasters Hall of Fame.
Mike will be honored during our reception at the Governor's Mansion on February 10.
